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Showing posts from September, 2018

Analyzing Advertisements

The first advertisement that I will look at is the very first iPhone ad, by Apple, "Hello". (URL: https://www.youtube.com/watch?v=6Bvfs4ai5XU) I chose this Ad because of interaction with iPhones, nearly on a daily basis. I was interested in the origins of the iPhone and wanted to see how such a revolutionary piece of technology was advertised. The first thing I noticed about this commercial was the actors. There is a fast-paced display of characters in movies and cartoons, all answering a landline phone, or an old antenna mobile phone. The characters are very diverse, in race and gender. Most of the characters speak English, however, some speak in foreign languages. The music in the background is uplifting acoustic guitar, piano, and drums; this gives the series of fast-paced video clips a fitting background so that the clips are not the only things that are happening. This advertisement literally repeats the word hello into a phone, however, it is, without directly statin

Media in Our Lives

Part I: Today I woke up and spent about an hour on the phone with a close friend of mine. It was nice to catch up and see how they were doing, as well as to just talk to about whatever came into our minds. After that, to procrastinate, even more, I spent about 45 minutes on Instagram. I finally got up and made myself breakfast while listening to a new artist that I discovered on Instagram. I found his music on Spotify and played it while I made and ate my food, all for about two hours. At 12:00 I had an online tutoring session that went on for about an hour. I then went to the store and called my friend because I found a few items that I thought he might be interested in. I use technology fairly often in my day to day life. Activities such as checking Instagram are almost second nature to me when I am bored. I do not rely on Instagram for support, I simply use it to find funny videos to laugh at or interesting reviews of guitars. I use technology nearly every day due to my school l